4 tips on how to think more productively

Posted by July 2, 2020

It’s hard to think, sometimes we don’t want it, sometimes we get distracted, and sometimes we just don’t need it.

Today I read about a study by scientists at the University of California, according to which it takes about 23 minutes for a person to concentrate on an idea, gather his thoughts in a pile and immerse himself in the subject. And if you get distracted, even for a short while, it will take the same amount of time to check the news feed at the WC, for example, to get your attention back.

4 tips on how to think more productively

If it’s so hard, if it’s so hard to get the gears in your head spinning, then why do you even need it? We rarely ask this question, but it would be very useful to know the answer to it.

What is thinking?

There’s no unambiguous answer. You can use a scientific dictionary or Wikipedia, but I like the variant of Russian psychotherapist Andrey Kurpatov:

Thinking is the ability to build models of reality.
By model, we mean our idea of the world around us and ourselves. Human psychology means that much of what we think about doesn’t reflect the real picture, which is why it is called a model.

For example, a person is obsessed with thinking, “This is all America’s fault!” It doesn’t matter exactly what we’re talking about. His model of the world consists of evil America and good Sweden, for example. He does not need to know history, political science or the world economy to think so, just his thinking corresponds to the model.

It turns out that the more complex the model we try to build, the more effective our thoughts are. I remember an interview with the famous scientist Jacques Fresco, where he expressed this idea:

I am often asked: “Why do you give a whole lecture to every question?”. I answer, “Because they ask me such questions.” So a man comes and asks for help:

  • Tell me, why is my brother annoyed?
    If it were up to you, I would answer:
  • Because something is annoying to him.
    But the people I talk to ask me questions differently:
  • Can you explain, step by step, what makes my brother annoyed?
    Then I try to help them.
    Someone is looking for simple answers according to their thinking, should they expect to find the right one among them?
    It is important to emphasize one fact: thinking is not equal to the amount of knowledge. Knowledge is a building material, and thinking is the ability to build. Therefore, despite the fact that today all knowledge about the world is at a distance of one reference, not everyone tries to think.

Why don’t we like to think?

There are at least two reasons why we don’t like to think. First, thinking is energy-consuming. Evolution has taught us to act instinctively. And for its time, it was very useful.

Imagine two Neanderthals. They walk through the forest in peace, and suddenly the bushes begin to sway. One of them, obeying his instincts, runs away with a broken head. The other says to himself, “My not to be afraid of bushes, my reasonable one.” And he is eaten by a saber-toothed tiger. So, in ancient times, those who were “the smartest” lived only for a short time.

Today the situation has changed, but not too much.

It would seem that now that we are no longer threatened with being eaten, we can start thinking, but people still try to avoid it. The 21st century has given us “a variety of opportunities”, but has not taught us how to use them. It was easier for a modern person to write to WhatsApp than to call, and it used to be easier to call than to meet in person.

On the one hand, it simplifies communication, but on the other hand, it just helps to do less, think less, and create simpler pictures of the world. Why is it bad?

As Einstein said:

A problem cannot be solved at the same level of thought at which it was created.
Simply put, without developing “thinking,” we run in a circle. If a person has problems in a relationship, and he is getting the third divorce in a year, it is definitely worth thinking about what he is doing wrong. And then there’s the big question.

How do you learn to think?

4 tips on how to think more productively

The methods that I will describe below are not formulated by me, but by the therapist Andrey Kurpatov, whose definition of thinking was used in the beginning. I just added some examples and tips from personal practice. Let’s move on to methods.

  1. Build complex systems.

The ability to think is the ability to see the object in detail. When a simple person looks at a car, he sees the car, when the car mechanic looks at the car, he sees the engine, carburetor, relay, etc. He sees a complex system.

It does not follow that everyone has to become a mechanic. It follows that we should perceive ourselves and the people around us as complex systems in the first place.

Why do you want something? Why are you afraid of something?

A Neanderthal would just run away from these questions, but we need to ask them as often as possible. That goes for the people around us, too. Try to get to know the identity of the person you’re communicating with, the reasons for their actions, and understanding between you will be much more. What do you know about your loved ones, your friends? Do you know their history?

Simple explanations are convenient, but they do not give answers, moreover, they teach you not to notice the truth.

  1. Exercise incomprehension.

We are surrounded by the illusion of clarity. We are used to thinking that “everything is clear”: how everything is arranged, why people behave this way and not otherwise, etc. To train incomprehensibility is to admit: we know nothing.

The progress of mankind is built on the rebuttal of past discoveries. Imagine that 200 years ago, scientists would have said, “Well, it looks like we’ve discovered everything, it’s time to wrap up…” By the way, a similar case occurred in 1899, when the head of the British Patent Office resigned because he believed … that there was nothing else to discover.

Ask yourself questions that have no definite answers, and do not be afraid to admit from time to time that you were wrong.

  1. Look for authority.

When I was little and watched a program on television about the life of African tribes, I often wondered, “Why do they not know about the existence of TV, phone or at least pants?”. In short, because they don’t ask for them, they don’t ask.

Today I understand that the same is true for people who are convinced that they know everything. This feeling is deceptive, because a person surrounded by stupidity will be stupid, he does not see himself from outside. Whatever happens, we need authority.

Authority is anything that gives us a different perspective on the world. A real person, a historical character, a book or a film – it doesn’t matter at all. What matters is that “something” makes you wonder sometimes.

Think purposefully and practice gre tests.

I have a question for you: Are you thinking about what you’re thinking about or something specific?

More often than not, we think about what we’re thinking about. Practice gre tests on thinking. We rarely have a specific goal of understanding why something happens this way or why a person does this.

Thinking must be purposeful.

If you are concerned about relationships, do not blindly follow your instincts and jump to conclusions, it is better to ask yourself a couple of questions that will help you make an informed decision. For any problem, this is enough.

For example, I want to get into classical literature. To get my brain to work in that direction, I’m gonna ask you a couple of questions:

  1. Why would I do that?
  2. Who should I start with?
  3. Who can tell me authors and books?
  4. How not to give up what you started?
  5. Which sites should I look at?
  6. How to make the best use of the knowledge gained?

I love doing it. With this method, any problem becomes just a set of questions to be answered.

In conclusion.

The main reason why I want to keep moving the gears in my head was formulated by the American writer Edward Gori:

There are so many things that we’ve been taught since childhood to believe that it will take you quite a while to understand that they are not you. Take an online gre course on thinking.
The only thing you want to add is not to be afraid of the unknown, welcome it, it’s just a screen that hides the real world from us.

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How to learn to make choices

Posted by June 20, 2020

How to learn to make choices

The ability to make your own choices is an action that is inherent only in people. With this truly unique ability, we choose our surroundings, define our circle of friends, and even control our thoughts. With this ability, we can influence our future and achieve real success in life, but first we must learn to make choices and do in life only what the soul aspires to. How do we learn to make choices?

Of course, we are not able to influence the course or end, say, wars, we cannot stop crime or remove disease from the world. Nor are we able to influence the result that someone’s previous choices lead to, and the circumstances surrounding us can only be improved in the future if we make the right choice at the moment, depending on us. Nevertheless, the decisions we make help to develop our worldview, determine our habits, which in turn leads to the creation of individual emotional, physical and intellectual environment around us.

It should be remembered that for the full and correct implementation of the opportunities provided to us it is necessary, first of all, to learn the free choice, because if the choice is not made by us and not by us set the trajectory of movement, it is unrealistic to realize absolutely all the potential opportunities. Of course, any choice is a certain risk, because the loss is possible to the same extent as a win, and this factor affects the speed with which a person makes a decision. And very often many people are unable to make a choice, which ultimately leads to a flow of lamenting not adverse circumstances, which is a pathetic attempt to justify their own inaction. Truly, exculpatory phrases like “Oh, if I could…” or “Well, what could I do?” sound ridiculous.

How to learn to make choices

This involuntary fear at the moment of making a decision, this subconscious desire to postpone it, is a kind of fear of future success. This is how we build all sorts of obstacles with our own hands on the path that leads us to the goal, and this fear deprives anyone of the opportunity to live life exactly as they want. There are huge potential opportunities in any of us that patiently await the hour of awakening. One may not believe that they exist, but they do – just as there is a molecule and an atom, electricity and uranium and other things that someone may not even have heard of that do not abolish their existence.

Do you believe that there are many more possibilities hidden in us than we can imagine, and that this thought is sometimes so frightening that it is much easier to accept the prevailing opinion that the world around us has its own influence, and that dreams cannot come true, and that one has to give up on the inevitable – rather than accept it.

However, there comes a moment when it is necessary to understand that the choice is entirely up to you, and it is necessary to make it, to take a step forward, even if it can lead in an unfortunate direction. But it is better to try to correct the mistake later than to be on the sidelines of life.

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Posted by June 18, 2020


We have already told you how to lose weight with the help of yoga and showed you yoga exercises for spine and back, and in this article you will learn how to stand on your hands without a wall from scratch. Mastering a manual tribune or adho mukkha vrikshasana is a common goal for both experienced yogis and beginners in the world of yoga. Here you will find beginners asanas with pictures and descriptions of techniques. The handstand requires equal strength, sense of balance and mental stability, which makes it one of the most demanding, exhausting but (ultimately) satisfactory poses for victory.

We have prepared a brief, but concise guide on how to learn how to make a handstand so that you can experience that feeling when you stand, with your feet instead of your head. Standing with your feet on the ground doesn’t mean you’re pulling your buttocks or bending your back. It also has to be when you’re standing on your head. When you finally get to the position, you will feel almost weightless in this condition, because everything in this position is perfectly composed. You don’t have to try to keep your balance.

Are you ready to turn the world upside down?

Improve your strength and mobility. Your arms can support body weight, but you need strength in your upper body, arms, cortical muscles and brake strings. Dense brake cords prevent the pelvis from swinging properly, shifting pressure to the lower back and causing injury. Sloping attitude, face down and bar are good starts.

Before you can run, you must learn to walk. Folding your hands is not the only way you can learn to do this. If you can already put your hand on your head or forearms, you are halfway there.

Until you are not sure, do exercises against a wall to support you, keep your hands on the width of your shoulders, fingers and elbows facing forward.

Focus on pulling the body in a straight line from head to toe, straining all muscles for stability and better control. Maintain balance by adjusting the weight of your fingers and hands.

Get rid of mental barriers

Fighting your own brain is the most difficult task. But if you can overcome your fears and doubts, you will become not only physically but also mentally stronger.

When you feel for the first time that your thighs are rising above your head, it can be very scary. Take care of yourself and leave all your expectations. Mastering a handstand can take years, decades or even life, so make sure you have fun on your way to your goal.

Focus on the Big Four:

Support yourself… Lean on your hands.
Squeeze… Squeeze your buttocks and thighs.
Look… Focus on the look between your palms.
Breathe … The most important part, so do not underestimate the strength of your breath.
As you can see, there’s nothing difficult about it. You can study at home and learn to not only stand on your hands, but also walk and run! If you only want!

5 simple steps to help you learn to stand on your hands once and for all.

If you have ever attended a yoga class where some smart yogi started pulling his hand, we are sure that you wanted to join their graceful movements. What’s the problem? Your whole body only balances on your hands.

Learning how to make a handstand may seem impossible, especially if you’re going to do it on your own. Because it can lead to many injuries. But you know what? Training your body to stand up is actually quite feasible – yes, even without hurting yourself or your ego.

If you really want to learn and improve your attitude towards your hands, you need to spend more time with them,” says Lauren Taus, a yoga teacher in Los Angeles and New York. “I offer daily training with time for raising your hands. Once I started training this way, the result was not too long.

Orli Mullin, a yoga teacher, agrees: “It shouldn’t take years to master a handstand. Exercises by the wall are the best way to start. I have successful students of all ages and statuses”.

If you want to try it all yourself, here are five preparatory steps to master this exercise.

Look at gymnast Gabby Douglas, who teaches how to put her hand on the wall:

Take the starting position. Sit on the floor facing the wall and press your legs against the wall. Attention at a distance. Then turn around and put your hands where the buttocks and legs were right in front of the wall. Hands should be shoulder wide and fingers should be extended and turned forward, not inside. In fact, you’re in your dog’s original position. From now on, practice a little and then spread all the weight on the front of your fingers or just on your fingers.
A finger-lifting workout is a great way to master the technique and prepare for manual posture as it strengthens the upper body and extends the entire spine. Common mistakes in a stick: palms twisted inwards or not turned forward, arms squeezed to the ears, bent backwards. So work on correcting these technical errors before you even get to the bookshelf.


Then start slowly raising your legs in an inclined position up against the wall behind you. Remember to leave more weight on the arms and legs that are fully supported by the wall. If your hands are strong enough to support even more weight, continue climbing the wall, activating your arms, shoulders, upper chest and compression muscles.
Practice “walking on the wall” until you feel confident, stable and strong. Make sure you do not overload your elbows – a light bend reduces the impact on the joints of your hands and also prevents them from bending. Stabilise your whole body by pulling it into your stomach and using cortical muscles. Lift the lower abdomen so your hands don’t squeeze your ears. Gradually lift your legs up the wall until your body is at a right angle and your knees are slightly bent.
Next step: get your feet off the wall. It’s best to do this by raising one foot up. Make sure your legs are slightly turned inward – this helps to keep your spine in the right position. And don’t forget your legs! Your knees can be sharp, bent or just tied up. Only when your legs are correctly positioned can you achieve results.
Once you feel comfortable in one foot from the wall, it’s time to move on to the next step. Pull both feet straight and up, and your toes should be against the wall. You can save this posture for more exercises or, when you are ready, gently pull away from the wall. When you do this the first time, call someone to support you. Also make sure there’s no furniture in the room, just in case. If you still feel unstable, just go back to the wall.
Remember that lifting requires strong arms, shoulders, abs and back. You will use biceps, triceps and deltoid muscle to train successfully and hold your hand. It’s also important to place your hands properly (arms across shoulders, fingers thinned out, turned forward, not inwards), pull them out, put your hands away, lift and strain your stomach (to prevent back injuries), turn your legs and pay attention to them.

This is why building strength and previous practice of correct body posture is so important. Yes, it will take time and patience, but remember that this is a journey that will definitely strengthen your body and mind. How long will it take? Well, you know, it’s not fast enough and you can’t become a super yogi in a short time, but you can practice at home where no one will interfere and you will do it for your own pleasure.

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How to learn how to do flips yourself at home.

Posted by June 16, 2020

How to learn how to do flips yourself at home


(Salto – Jump): A spin in the air with a complete turn over your head and landing on your feet. The acrobatic technique, which seems incredibly difficult to perform, available only to circus performers or Jackie Chan (although the latter is already heavy), is not so much complicated as spectacular.

Another famous name (some dictionaries mark it as outdated) is “salto mortale” or “leap to death”. It sounds scary, but if you follow all the rules, there’s no more risk here than when you’re spinning on a bar or cycling. This naming is largely a tribute to the circus tradition of attracting the audience’s attention to a nerve tickling number. For an untrained person, it is naturally dangerous. It’s better to take the name seriously first.

In fact, it is one of the most common elements of parterre acrobatics and gymnastics. Thanks to its relatively easy execution, its basics can be understood by yourself, at home. True, these “home conditions” must be well prepared. So it is highly recommended to study the element in a gym or an outdoor area.

Types of flip
Complex figures performed by real acrobats, such as pirouettes, double flips, straightened turns, etc., will not be considered here. All this requires professional gymnastics training.

We are talking about three types of single somersaults through the head at 360 degrees, in a group, on a flat surface: forward, back, sideways flips.

You can’t learn to perform air tricks without good physical data. One of the prerequisites for any type of flip is muscle training, specifically: strengthening the groups of calf muscle and quadriceps. This will help to avoid injuries and make study less time-consuming and painful. Daily exercises with rope, squats, rolls, long jumps – both from a place and from a run will help. In such exercises there is a high probability of pulling the ankle muscles. To reduce the likelihood of stretching, it is better to exercise on soft ground or sand. You can jump in water. Plus – you will need exercises to develop the flexibility of the spine (such as “bridge”), as well as the development of the neck and wrists.

How and where to train
Start the trick either on the softened ground or in the gymnasium, using mats. Trampolines with safety belts will also do. All this will cushion the blows in the falls, which at first will be necessary. That’s why it’s more logical to study in the gym, and to work out lessons in the air.

Specialized sports grounds, among other things, have the advantage of additional insurance – the environment of people who are ready to help. If a personal trainer is present, even better.

The help of a qualified coach will help to minimize falls and time for proper mastering of the acrobatic figure. However, if you allocate a suitable place at home, use a few soft blankets, mattresses, you can achieve results. In this case, there should certainly be someone with whom you can learn together. Practice shows – the effectiveness of classes in pairs or in the team significantly increased, better to see the mistakes, less danger of harm to themselves.

How to learn how to do flips yourself at home

Front flip

The basic type of air coup from which to begin before moving on to complex types. You must learn to prepare:

  1. Squatting or standing position.
  2. Jumping up with arms outstretched in front of you.

A clear jump to a height is the basis that allows you to make an error-free revolution in the air, both forward and backward. The height of the jump is important.

The technique of the trick:

  1. Shoulder-width legs, knee joints are bent. The eyes do not move away from the selected point.
  2. Squat, powerful repulsion from the surface, waving your hands.
  3. Grouping for tumbling with knees pressed against the body.
  4. Turn forwards.
  5. Straightening.
  6. Full foot landing with half-bent knees. (This is necessary to avoid joint injuries).

Side flip

Somehow it’s even easier to do than a flip forward. It’s recommended to be done from a run. They learn it first:

  1. Sideways surface rolls.
  2. Side rolls. It is made by pushing off a wall with one foot, and the second foot produces a fly, which turns a flip into an airy one. You should put at least five mats in the training. When the side somersault is mastered, four mats are removed and space is created for the flight phase.


  1. Face and chest look forward.
  2. Run, roll the jogging foot from heel to toe.
  3. Sharp jump with movement of hands, one hand should move forward, the other – down and backward, increasing the rotation. The body must be grouped as soon as it’s off the floor.
  4. A right foot swing, at the end of which it should bend slightly in the knee.
  5. The exit phase in which the swing leg is straightened first, then the push leg. Thus, the landing on the fly-leg takes place first.


This species is considered the most complex and dangerous of the three. Specialists say that the main skill in this exercise is the ability to correctly group. The preparation for the trick consists of two exercises, which will have to be sharpened to automatism:

  1. Leaping to a height with a wave of arms.
  2. Throw back on a suitable surface without deviation.

At the initial mastering of the trick, it is better to have two assistants on the safety net: one holds the lumbar when turning over, the other directs the legs when landing.

Important: Never look away when performing the trick. The slightest movement from the point of focus can bring down the trajectory of the movement you are making. This can result in injury. The concentration of the gaze at one point must be maintained until a revolution.

The steps of execution:

  1. Legs on the width of shoulders, slightly bent. The eye concentrates on one point. Chin holding steady.
  2. Pushing off the ground with simultaneous swinging of arms forward.
  3. High jump up with immediate grouping. Legs bend underneath, shins wrapped around arms (It is important to pull legs to the body, not vice versa).
  4. Wheel back.
  5. The beginning of straightening.
  6. Full foot landing. Knees must not be straightened.

Not enough descriptions or video to be sure. Only practice will help make the seemingly dizzying trick simple and familiar. The most difficult thing at first is to overcome the fear of such jumps. From the first time to land on your feet, most likely it will not work, so you need knee shields.

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How do you learn to do a flip on your own?

Posted by June 7, 2020

How do you learn to do a flip on your own

Many people have admired Jackie Chan since childhood, who shows his skills in acrobatic elements, one of which is flip. Therefore, fans of his films want to learn this trick to impress others. Let’s look at the technique of flip, and its varieties, together.

Tips and tricks on doing air flips.
It is quite possible to do the air tumbling yourself. Let’s first consider the main varieties:

Side or against the wall.
Let’s go.
A pirouette (the name given to backward/forward flips and also around the axis).
In order to master the technique of air somersault in the shortest possible time, you must have at least some physical training. Forward and backward flips are easy to do if the leg muscles are properly pumped. Otherwise, you can get injured.

So before the trick you need to prepare muscle fibers and warm up. That could be rope jumping, seating and tumbling. The warm-up is done on a flat surface, so as not to stretch the ankle muscles. Many people wonder – how fast can you learn to do a flip?

It’ll take time. Therefore, you need to learn patiently and train your muscles.

We recommend to conduct the first trainings not on the asphalt, but on soft ground, or even better – in the gym. There are gymnastic mats there, so it won’t hurt to fall. There is also additional insurance. It is better to conduct classes with a coach, who will help and tell you how to do the trick with the minimum number of falls.

It is also possible to learn at home. For this you will need soft blankets and mattresses. For support, it is advisable to call a partner who will be an insurance policy when performing the element.

Exercise preparation
All body parts must be prepared before a back and forth or side flip. Stretching should be done. This way all muscles will warm up and become flexible.

To prepare the legs should sit on the floor, stretch the limbs straight and tilt forward. Grasp the toes, pull them towards you and fix so for two or three minutes.

To warm up the hands and wrists make swings. Then connect them behind your back in the locks as follows: one hand is on top, the second is led from below. Pull them forward and pull their fingers to the body. This way the wrists will warm up and strain.

For the neck and back there are five or six rotational movements of the body and head in different directions.

Let’s look at the information, how to do a flip correctly?
Let’s look at how to learn how to do a loop from a place, regardless of its type.

First, let’s learn the technique of rear air tumbling…
Let’s start with a study of backward somersault exactly (body or legs should not deviate), as well as a high jump.

It is important to group correctly so that you do not get hurt. Therefore, a second person should be present at the first training, who will provide insurance. If you are doing a flip for the first time, you should call some friends. One of them will support your lumbar spine when performing an air trick, the second person will guide your legs for a soft landing.

When you’re learning, don’t take your eyes away from the target – this will cause damage. You should concentrate your gaze on point 1 and keep it until you start doing the rear air trick.

How to do a flip for a newcomer:

To be near the wall exactly.
Then, pushing off the surface of the ground, straighten the body and press your knees to your chest.
Jump to the top and try to be on your toes.
The first landings will be unsuccessful. That’s why you put your knees on your knees.

Let’s do the flip forward correctly.
It is considered a basic acrobatic exercise. By mastering it, it is possible to do more serious tricks. Take your time in training, sharpen the following movements:

A clear flip in front of you. For this we squat. Jump high, stretching out your arms in front of you.
Have you mastered it? We do the same thing, but already standing.
Then you can start learning the exercises. So how do we do a forward flip? We get up against the wall exactly. We jump out with our hands straight. The legs should be moved a little further than the body, and we do a flip. The buttocks should be pulled as high as possible. Legs bend in the knee joints. Then we group, pulling the knees up to the shoulders. Landing on the toes, but not completely unbending the legs. To make the somersault clear, wrap your hands around the knee joints.

Flip in the side.
It also has a second name, Arabic flip. Before you can master it, you have to learn how to do it:

Side somersault. It is recommended to perform it from a flat vertical support and use five mats for a soft landing so as not to get damaged.
Side flip. To do this, you must first make a run from the opposite wall.
The two tricks above should be connected. There is 1 mat left on the floor for the flight phase.

How do you learn to do a flip on your own

You want to do a double flip and a pirouette? It’s important to learn how to do all the other types of air rolls first. Then you won’t have any trouble.

How do you not have to do
Have you started learning how to do the air tumble? Let’s stop a bit and look at the main errors:

Bad push. Occurs when a person doesn’t put enough force into pushing.
A deflection of the body with the shoulders pulled back just before the push.
Narrow movement of the arms.
Inadequate tilting of the body forward. Lack of firm adjustment.
Waving backwards at a bad time.
Head not pointing backwards when shoving.
Strong backward movement of shoulders.
Wrong end of waving.
Waving and pushing start and end at more than one time.
Incorrect landing at the end of the grouping.
Taking into account these errors and recommendations, everyone can learn how to make an air tumble back and forth, and this will prevent injuries.

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Training of employees increases the value of the company

Posted by June 7, 2020

Training of employees increases the value of the company

Modern business does not stand still – the market situation is changing rapidly, the company has to be flexible and in time to adapt to the new rules of the game. In such cases, it is often found that the specialists of the enterprise lack additional knowledge to achieve the goals of the organization. That is why there is such a demand now for the services of firms that can provide corporate training for employees. There are many such products. For example, a special training program may allow financiers to more effectively increase the shareholder value of the organization. Evgeny Kalyuzhny, partner of Deloitte & Touche, head of Deloitte Academy in CIS, told about the peculiarities of corporate training to the Consultant.

  • Yevgeny Gennadyevich, what are the corporate training programs?
  • As a rule, any company has short-term and long-term goals: to develop or improve the efficiency of the enterprise, to recruit new personnel and to smoothly integrate them into the work of the firm, to create a completely new organization or to restructure the existing one. All these specific tasks, which each individual company faces, can be solved through corporate programs. Before deciding which one to choose, it is necessary to make a competent diagnosis of the situation at the enterprise. After all, even a doctor cannot write a prescription to a patient without making a diagnosis. However, just as in medicine there are medicines without prescription – general tonic, as in the market of business education, in addition to corporate training programs, there are many different courses that allow employees to improve their knowledge. Thus, it is possible to draw a clear line between corporate training and other professional education. Corporate training in its purest form is designed primarily to solve business problems, rather than specific people working in the organization. Often enterprises use a mixed version of employee education. For example, when it is necessary to improve the skills of many employees at the same time. At the same time, the firm orders a program of a rather standard format, which is not directly related to the goals of the company itself.
  • It is obvious that there are many firms on the market that provide such services. Tell us about them.
  • Let us start with the fact that enterprises often turn to consulting companies to provide corporate training to their employees. Why exactly to them? It is quite natural that organizations that implement new systems can advise and teach how to use them. Almost all consulting companies provide services of an accompanying nature. For example, they can share the information received at carrying out of own examination. Sometimes the situation develops so that without corporate training of employees of the company-client the consulting project cannot be realized at all. Suppose the consultants have developed a certain system for the enterprise. In order to successfully implement it, it is necessary not only to explain what they have created, but also to prepare employees to use the new product. In this regard, the consulting companies have developments in the format of educational programs. Often they use corporate training services as a promotion of their basic services. Thus, for example, in society it is usually assumed that the person who teaches knows the subject well. Therefore, consultants who provide corporate training services to the client’s employees acquire a reputation of experts. In this way, they increase the demand for their basic services and increase the trust of clients. The latter, in turn, are always pleased when they are given the opportunity to train their employees. Therefore, such a relationship can be called mutually beneficial. After all, the corporate training service is one way of finding common ground with consultants. The client can better understand the project they propose to implement.
  • Such a product is developed individually for each specific customer company – taking into account its specificity, structure and capabilities? Or do organizations providing such services already have certain developments, algorithms that are designed for specific industries and activities?
  • If we talk about programs relating to financial disciplines, there is little room for creativity in this area, because the requirements for financial reporting are the same for everyone. Indeed, there are various options for more effective financial management, but nevertheless, they are generally known to everyone. Therefore, a training program is usually made as a mosaic – from some modules, developments, but for each company you get an individual picture. The uniqueness depends not on the structure of the company itself or a separate industry, but on those people who need to be trained. For example, the level of their initial knowledge will play an important role. Before embarking on the implementation of corporate education, it is important to assess what work these people are doing now and what they will have to do after training. Over time, the education system in a company may change. This will happen, for example, if new employees are added to the firm’s staff.

Of course, there are certain signs that are characteristic of enterprises in different fields. For example, in a manufacturing company, corporate training should focus on fixed assets, while in a mining company, the focus should be on reserves. But even so, the ‘mosaic’ of the training program will be based on a general principle, and only those elements that have no relation to the industry in question will be changed or removed. Usually all companies consider themselves unique. However, each business tends to have the same problems and there are limited ways to solve them. Therefore, uniqueness manifests itself at the level of personalities in a particular company.

  • Let’s talk a little about organizational issues. How does the training process go?
  • I would like to highlight the three most common scenarios. The first one is usually used when a large project is implemented inside a company. As a rule, such scenario is initiated by consultants who help the company, or the company itself comes to the conclusion that it will not be possible to carry out the reorganization on its own. In this case, the management of the company decides to use the services of consultants for corporate training of employees to help them rebuild and better understand the structure being created. Moreover, the diagnosis of the situation in the company will not have to be carried out from scratch, because the main task is already clear, the goal to be reached is defined. That is why experts who provide corporate training most often manage to “get to the goal” and create the most appropriate education program. The most unpleasant thing for a teacher of any course is to “get the wrong door”, i.e. to make a wrong opinion about who is present at the program and why. At the same time, a participant in the programme suffers because his or her expectations are not met.

The second scenario is as follows. Suppose a specialist of the financial and economic service sees the need to improve the quality of work of its employees. This may be caused by different reasons: there are a lot of new employees, or just at the moment there is an opportunity to train employees. The manager invites specialists to carry out diagnostics of the situation and work out a plan of personnel professional development. In this case, he does not mean one-time events, but a complete training system. Experts offer methods to assess the work of employees, identify gaps in the performance of their duties and ways to address them. The system then operates on an ongoing basis, and only once every six months or six months does a professional development assessment of employees take place. Based on its results, a special program of training activities is developed for staff at different levels of training. This option of corporate education also clearly defines the goal for which it is necessary.

The third scenario is the most common and does not depend on the company’s size or type of activity. Rather, the use of such variant of corporate training is caused not by a reasonable necessity, but by a general stereotype of management that employees need to be trained from time to time. Often such a course is used by firms as a way to motivate employees. That is why it is quite difficult to determine the true purpose of training with such an approach. As a result, it may be difficult to assess the need for corporate education within the company’s strategy.

It is unprofitable not only for clients, but also for the consultants themselves. If, in the end, the company’s management realizes that the money for employee training was not spent, it will logically draw a conclusion about the low level of professionalism of teachers. Therefore, serious consulting companies are trying to refuse such types of orders. Usually they are taken over by firms that are engaged in training as the marketing of their basic services. In this case, the client company gets a relatively inexpensive education for its employees, but does not get the expected effect.

  • Can you tell us briefly about the content of the course, which allows increasing the shareholder value of the company? For example, on what factors it depends and how to determine it correctly, when, what and under what circumstances should be changed in the work of the company to increase the value.
  • It all starts with a proper understanding of how this value is formed in principle. There are several models through which the creation of shareholder value in an enterprise can be described. One of them is a schema. Its elements are separate processes in the activities of the organization.

Let us consider one of them on the example of a large oil company. The first block includes everything that concerns the growth and revenue of the enterprise. In our case, it consists of two sub-blocks – the volume of production of the product and its price. It is also possible to determine which of these elements is actually affected. It is hardly possible to vary the price, as it is regulated by the market and the state through excises, taxes, etc. So you can immediately focus on the volume. By identifying in the scheme on the same principle all the elements that can be influenced in one way or another, it will be much easier for a financier to conduct an ongoing analysis of decisions affecting the shareholder value of the company.

Training of employees increases the value of the company
  • So how do you properly increase the value of the company? It is difficult to imagine how this training program can help the CFO. After all, he can read all the information in the relevant literature. Or such a product contains special methods, practical examples of their implementation and allows you to acquire certain skills in this area?
  • Indeed, the methods of increasing shareholder value are known to every experienced financier. However, the training program, in addition to filling knowledge gaps in some narrow areas, teaches the financier to look at each situation from different angles. The company’s operating system is presented in the form of a diagram, where the whole picture is broken down into separate elements. At the same time, the manager constantly reviews it on the principle of “from the general – to the details” and analyzes it. This seriously changes the decision making process itself. The latter can be broken down into stages: the collection of information, its analysis and the direct development of decisions. With the first two, as a rule, no problems arise – these procedures are well established in domestic companies. But with the development of solutions are often difficult because the head is not always able to intelligently understand what to do next with all the information available to him. The main effect of the educational program manifests itself in the fact that it allows the head to change the way he thinks and get out of the long-established framework. After all, they often prevent him from “looking around”. As a rule, during the course of the training, experts invite participants to learn from the experience of a major international corporation. To which they often react inadequately, believing that the problems of the organization in question have nothing to do with their business. However, when people are fully trained, they realize that what they are doing is not exceptional, but the course of thought should be non-standard. It is important to learn how to apply some new principle of one system to another and make unconventional business decisions.

Among other things, I would like to note that the very fact of corporate training can also increase the value of the company. Since market participants will draw the following conclusion: the company trains its employees, it means that it is focused on long-term development and will implement new projects. Such reputation allows the company to attract more serious partners, investors and clients.

  • And lastly, it is not superfluous to touch upon the issue of the cost of such a product. What does it depend on?
  • The question of money is more of a limiting than a decisive factor. Corporate training usually costs much less than a radical consulting project. The price of a product first of all depends not on the content of the educational program, but on the size of the client company, the number of employees to be trained and the level of their initial knowledge.

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How do you learn to think?

Posted by June 5, 2020

How do you learn to think

Somebody’s gonna say, “well, that’s too much, Michael. I, of course, looked through the articles, which so temptingly stated: to lose weight, you do not have to sit on a diet, exercise and apply willpower. I also want to have a slender body, lying on the sofa, drinking a big Maca-cola.

But to think? Everyone knows how to think!

I’ve got a swarm of thoughts in my head all the time, I think, never stopping. But do not confuse mental activity with a rare and amazing process called “DUMATE”.

So, let’s establish what “thinking” is. And the best definition I’ve come up with is this:

Thinking is the ability to stop oneself in the hustle and bustle of flickering thoughts and to keep one defined logical line of thought in mind to find the optimal solution to a particular problem.

Sitting in a chair and thinking about a personal office with a panoramic view of the ocean, a six-digit salary, is called “dreaming.

And sitting in a chair and planning the actions to be taken to make it happen is called thinking.

So “thinking” is a creative process.

To think about what could be achieved if you had parents, for example, richer, better education, if you lived in another time, in another country, you were younger, healthier, etc. is called “inventing excuses”.

But finding time and organizing yourself to be alone and thinking regularly, writing down a plan on paper and concentrating on it every day for more effective action is called “thinking”.

After we’ve defined the word “think” a little, let’s talk about why we need it.

Have you ever noticed how much we do “on the machine”? We wake up in the morning. We shower, brush our teeth, get dressed, go to work. Most of the work we do, too, is “on the machine” and those rare moments when we have to really think about something new to learn – we are most often tense. Then we go home, spend time with family or friends, and the level of questions we have to think about is: meat or fish for dinner.

The problem is, we’ve never been taught to think anywhere.

At school, we were given information and asked to remember it. Do you remember ever being told at school, “Here’s a theory that supposedly explains, like, how an atom works, and it says that negatively charged electrons revolve around the nucleus of an atom, where there are positively charged protons, think about it,”?

We were told, “Learn it.” And then they said, “opposing charges are attracted and the same charges are repelled. Remember, kids.” We were not taught to think.

And, if we were taught at school to think, we would definitely ask the teacher: “Why then equally positively charged protons in the atomic nucleus do not fly away? They have to be repelled because they have the same charge”.

Exactly because we were not taught to think anywhere, we can observe this situation: as soon as the advertising announces that the new shampoo contains ceramics, crowds of women rush to spend money to make the hair look better. No one asks, what are “ceramides”? How exactly do they strengthen the hair? Where can I see clinical trials? Who conducted these trials? Who sponsored these trials? And the fact that this shampoo is twice as expensive doesn’t embarrass anyone. There are KERAMYS in there!

So, we’re talking about why we need to learn to think. We need it so that no one can manipulate us. And for that, we need to learn to see reality as objectively as possible.

And in my last article (about willpower), I touched upon this issue, but in this article we will talk in more detail.

In order to learn how to think for yourself, we have to start with the question: why do I think the way I think?

Who benefits from it so that I can think the way I think now? Think of Sherlock Holmes.

These are simple questions that I suggest you start with. And it applies to any problem.

And… when you honestly start analyzing all your thoughts from this angle, you come to you – BABY. It’s scary: to subject to an unbiased analysis all those worldviews that you’ve followed all your life. It’s very scary.

And from my experience, the older a man is, the scarier he is to do it. I even sometimes think that after a certain age, if a person is not used to thinking critically, it becomes impossible. First of all, it’s because of fear.

It triggers a built-in protective mechanism. It is easy and pleasant for us when everything is clear, and we are scared when there is uncertainty ahead. And even if our picture of reality does not fully correspond to what is happening in reality, as long as we have at least some picture, our brain is calm.

So, where do we start

First we have to make time for this. One hour per day is enough to achieve a good result. But what to do during this hour?

You can type “how the real world works” online right now, and you will find hundreds of sites and channels that will tell you all its secrets.

They will tell you about the world’s behind-the-scenes conspiracies of Freemasons, Jews, Catholics or Liberals. But that’s the way to even bigger mazes. The more you load this kind of garbage into your brain, the more you lose the ability to think structurally and analytically.

I’m speaking from experience. The first book of this kind: I read the “committee of the 300s” somewhere in class 10, and after reading it I had a feeling of “epiphany,” but I was saved by one thought: how does a powerful organization that rules the whole world allow this information to be available even to ordinary schoolchildren like me.

Well, we should start by studying logic.

What is logic, what it is for and how to learn how to construct a conclusion and its basic laws.

And someone will probably think to themselves: why does a normal person need logic at all? Does not each adult person has enough common sense to understand all the laws of logic independently, without the help of textbooks?

Unfortunately, it does not. The difference between a “sane” person and those who studied the logic of textbooks, about as between a street gopnik and a special forces soldier.

Logic is our compass in the ocean of information, which is pouring huge pressure into our brain. It allows us to distinguish the fact of the real world from the flow of someone’s subjective opinions.

How do you learn to think

I plan to do an article on logic, too, but believe me, in 15 minutes you can only interest the listener to start studying it, but not enough to learn how to use it to the extent that you can not be manipulated.

In other words, logic can help you distinguish between a reliable source of information and an unreliable one.

And based on these sources, you can learn how the real (physical) world works.

To do this, do not go to university and defend your dissertations, it is enough 1-2 hours a day of full immersion and, if you have a good basic secondary education, then in a year you will not recognize yourself.

By the way, have you ever wondered why people with legal education are very often successful, recognized and reach high positions? In the program of legal education they necessarily study logic. It is very important for a judge or a lawyer to have quality analytical and synthetic thinking. This is important for all professions, but in my university program for some reason there was no logic as a subject, although I did not study in the worst medical school.

And to all those who will object and say that there is a spiritual world and it cannot be explained by logic, I will answer as follows: “maybe you are right, but in my opinion, it is reasonable to have a clear understanding of how our physical world, in which we live at the moment, is arranged, before going deeper into the study of the metaphysical (spiritual) world”.

And in this article I do not discuss whether there is a spiritual world or not. All I want to say is that many people are trying to study the spiritual world with a distorted view of the real world in which they live. And they are carried away to all kinds of esoteric worlds, energy systems, astrology and other “spiritual spheres”, where they are tied up for a long time, like in a swamp.

My idea on this issue is very simple: if you study logarithms without studying what is addition or subtraction, the result will be deplorable in both logarithms and addition.

So, logic is the first step. The result is that you open your eyes and cannot be manipulated anymore.

I do not bring the names of books or other sources on purpose, as I do not even urge you to believe me. However, no, I will give you a link to one of them. It will be a classic – a textbook of logic Chelpanov. If it will be difficult for you, then look for a simpler variant, it is even in the Goblin translation. But the main thing is to ask this question, read, listen, watch and draw conclusions for yourself.

That’s it, you can already start to act. After that, go back to this article and finish reading it.

What, you are impatient to read it to the end? Forbidden fruit is always sweet. That’s why diets don’t work.

So, you’ve learned to think. Then please think about the fact that all of us, if we were born healthy, have a naturally slender, beautiful, perfectly adjusted, perfect body. Look at the baby. What a beautiful creature it is.

And all we do in the course of life is disfigure our body.

Look at you in the mirror now. Do you like yourself? Imagine the weight of yourself liking yourself. That would be your ideal weight. It’s not calculated by the formula, it’s not called by your doctor or personal trainer.

You set your own standards.

But don’t tell me that hanging subcutaneous fatty tissue vaults can make somebody like you. Everyone knows the honest answer.

And now, what’s really going on.

Because of the lack of a culture of nutrition, our body, trying to survive, removes from the blood surplus of certain chemical compounds (fatty acids or sugar, which it then turns into fat), which we put in it (thanks to advertising) and puts them under the skin or around the internal organs. In women, they are stored in the lower half of the body – in the legs and buttocks – to preserve the area of the abdomen for childbearing function. And in men – in the area of the abdomen and back, as they do not need to carry children, but to run quickly to get food, it was necessary before.

Once again, in order to EXHALE, it is a perfect, perfectly balanced body that removes and stores excess fat (fat consists of fatty acids and glycerol) in fat cells.

Because an excess of these acids or blood sugar disrupts its biophysical properties (diabetes is an excess of blood sugar) and you need to get rid of them urgently so that the body does not die. So, the excess fat or sugar in your diet, if you follow my thought, literally poisons your body, just like alcohol or nicotine.

But don’t believe me, find reliable sources of information and study these topics yourself.

I understand that the reader is probably very angry. How do you study it, how do you read it? What do you want to read it for? I’m reading your blog, you tell me everything: what and how.

That’s the problem. That we’ve been taught that approach in school since we were kids. They just gave us information, and we took it. But I’m talking about a different approach. I’m just sharing the direction I’m going, and if you want to see a change in your life, you have to develop yourself. You have to have an opinion. It’s not mine.

Yes, it’s very difficult to develop yourself, to expand your scope. And it is almost impossible for those who already have an idea about themselves that they have already figured everything out.

A wise man said that if you are on the path of development, you are always at the beginning of your journey, no matter where you go. And if you see yourself reaching something, you’re already off course. Many thousand years ago on the mountain, it was said as follows: “Blessed are the poor in spirit.”

Forgive me, my dears, for disappointing you, but the magic pill does not exist. From watching one or three episodes, your life will not change, and fat will not disappear from your sides. At best, you’ll have a desire to do something to make it change.

How do you learn to think

Keep that wish alive, nurture it, feed it with the right information.

Every day, listen or read about how someone has already come this way.

Read about the diseases that come with being overweight. Load this information into your brain, into your subconscious every day.

The key word here is “every day”.

Concluding the article, I ask you to come to the mirror once again and imagine yourself in a perfect, by your standards, body.

Then look again at the issues about diets, exercises and willpower, stop yourself in your life cycle and build a plan according to which you can achieve this.

Change the circle of communication if those around you bring you down, find friends who will move in the same direction with you.

Get all the products from your home or office that are taking you away from your target.

Record the weight every morning and keep track of its dynamics.

Take a step, but do it in that direction. Make a habit of it and the laws of the universe will do the rest. Everything will happen as if by itself. Others have done it. YOU can do it, too.

And for full success, you will need another missing puzzle – learn to be honest with yourself. We’ll talk about that next time.

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Training of employees is not an easy responsibility.

Posted by June 5, 2020

Modern control technologies are fully updated every 5-7 years. Therefore, the company’s personnel requires continuous training and retraining, and the main thing in this process is to understand what and how to teach employees.

Training of employees is not an easy responsibility

The main, and perhaps the most difficult, preliminary task is to correctly evaluate the company’s personnel. Alexander Solyanik, Head of Consulting Department at LiCO Training and Consulting Company, comments: “There are different methods of assessing the company’s personnel, and each of them is effective in each specific case. Thus, it is necessary to evaluate a salesperson and a manager using different methods. In the first case, testing, expert evaluation or the opinion of a mystery buyer will be appropriate. Assessment Centers are most often used to evaluate managers. However, at all advantages (the highest objectivity of the received estimations) Assessment Centers technique is expensive enough and takes a lot of time from the personnel of the customer. Probably, the client, depending on its actual needs and possibilities will approach less expensive technique of 360 degrees which will allow to estimate the concrete head from the point of view of its heads, clients, partners, employees and subordinates”.

However, even having correctly estimated the personnel, the potential customer of training should not think that “it is already in a hat”. “Wishes of potential participants of training, certainly, important information at drawing up of programs, but, alas, not exhaustive”, considers Ksenia Shilova, the adviser on management and organizational development, business trainer of IP&C “Harmony”.

Any training should meet the needs of the organization, which are born out of the mismatch between the real results of employees’ work and the standards of their activity, as well as the company’s goals.
“In order to identify the lines of discrepancy, it is necessary to not only assess the staff, but also to identify the problem field of the organization, and then to start working together with management to address the root problems of the organization. Training should be preceded not only by an assessment of labor indicators, but also by an assessment of the potential of employees. Training on development of general competencies in combination with a career development program will help to implement it to the fullest extent.

One of the difficulties of HR development specialists is the assessment of training efficiency. And although there are no ways yet to reliably assess the contribution of training programs to the overall success of the company, but, for example, the levels of Kirkpatrick’s assessment used allow us to get closer to it,” continues Ksenia Shilova.

There are two general areas of training for corporate customers. These are open trainings, where representatives of different companies participate, and trainings, designed for employees of one or more companies in a certain business area.

Training of employees is not an easy responsibility

“One of the advantages of open trainings is cost saving, as in this case the company does not pay for expensive corporate training, but sends for training exactly those who need it, – says Lyudmila Gavrilova, Head of Training Department of “BusinessLink Personnel”. – The second one is motivation of the participants. Usually, having ordered the training “for yourself”, the company fills the group on the principle of “once paid, you have to use as much as possible” – here comes the training for “salespeople” and marketers, and sometimes the accountant. The third advantage – at such trainings representatives of different companies with absolutely different management styles and approaches to business conduct meet and communicate with each other. This allows participants to assess their own company as if from the outside, which helps to “patch up” in assessing the potential of their company and themselves”.

“Industry-specific training is becoming more and more popular,” says Yulia Merkuryeva, director of the Business Training Studio of St. Petersburg State University of Economics and Finance. – Working with corporate customers, before developing a training program, it is necessary to consult with the customer’s managers and, if possible, diagnose the problem, allowing both managers and coaches to agree on a vision of the upcoming training. The more precisely the trainer and manager views are agreed upon, the more adequate forms and technologies will be developed for working with the customer’s problem.

We often work on this scheme with representatives of the automotive industry. The rapid growth of this market requires improving the quality of service, now “technicians” have to go out to the client and explain, and sometimes to calm him down. However, many service technicians do not have the necessary communicative competence. Coaches of the Studio have to solve such problems”.

The right to choose a training course always remains with the company. However, it is not always just the right, sometimes it is a very difficult duty.

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Five misconceptions about learning

Posted by June 3, 2020

Based on my own experience, I can say that learning is perceived with mixed feelings. From the point of view of CFOs, it is often seen as a source of costs that they would not want to bear, as the return on investment is not obvious. For a sales manager or team leader, the word “training” most often raises dissatisfied questions, most of which sound like “Training? Why me? What have I done wrong?”.

Five misconceptions about learning

However, commercial directors, L&D and HR directors continue to fight a hard battle for training everything that they think is important for the company: from C-level training to development of more complex telemarketing skills. From their point of view, training is seen as an investment that can bring dividends in the short and long term.

Based on more than twenty years of experience in educating people about marketing channels, I can highlight five major mistakes people make in relation to training. Including those who are trying to introduce a training course in a company and those who are evading organized training. These misconceptions focus on time, resources, knowledge, appropriateness and impact.

  1. Time: “I am too busy trying to make a living to be distracted by this. Sales managers usually have a small base salary and a lot of work to do to increase their income through large sales commissions. If they don’t spend a working day making deals, they lose their income. So anything that distracts them from sales is a hindrance to their own profitability and happiness.

However, if they are given training in sales as a means of increasing sales efficiency, expanding the range of customers, they will realize that training is in their interest.

  1. Resources: “Organizing training is too time-consuming for staff and material”. A training provider’s services cost money, but if you manage to get a good provider, they will soften any tensions for their customers in planning and implementing the training programme. Moreover, good training should not be expensive. An effective training consulting firm will help the client to identify and prioritize the skills needed and to develop a simple program that is focused on immediate needs with the prospect of future program expansion.
  2. Knowledge: “What can they teach me? Trainers do not have practical experience”. Our experience shows that the best trainers of trainers are those who combine their personal practical experience with knowledge in:

1) setting goals

2) how to achieve them

3) organization of interaction with responsible decision-makers and influencing their decisions

In addition, an ideal consulting firm can demonstrate sufficient knowledge of the client’s business and the problems they face.

Five misconceptions about learning
  1. Feasibility: “They will sell us a universal program, which we can buy cheaper elsewhere or make ourselves. A successful training consulting firm can provide its clients with an individually created program based on proven proprietary technology. Focusing the training on an individual client is key to the true value of the program for its participants and to helping them to solve problems that are specific to their business activities. Understanding the client’s business provides the opportunity for individual development of the training course to ensure the best results.
  2. Return: “There are no real indicators that can be measured in the training”. The consulting firm involved in the training should provide comparative statistics on the effectiveness of its work for different clients after the completion of its courses. It is recommended that you work with companies that can help you identify performance indicators that are relevant to your business, as well as to subsequently assess how these indicators change after the training. Indicators should not be limited to an increase in income or profit – you can take into account the volume of development, conversion rates, reduced turnover and other indicators available for measurement. Providers should also provide feedback from customers engaged in activities comparable to the scale, focus or industry of your company. Use companies that do not provide evidence of the effectiveness of their proposed methodology, such as taking a prescription drug that has not been documented. You cannot be sure what you will get in the end.

There are other judgments that can be taken into account, but these five top my list. “Training” is a good word if you know the benefits that come with it.

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How do I train 1,000 people at a time?

Posted by June 1, 2020

Increasingly, the management of companies is resorting to “dotted” personnel training – they order suitable business training programs or language courses for a specific production task or project. But sometimes the number of trainees can reach thousands of people. What nuances of the educational process should be considered when making such a large-scale request?

See the goal

How do I train 1,000 people at a time

When faced with a large order, educational organizations first and foremost try to understand whether the customer has correctly formulated the training goal and whether the chosen program will implement the strategic plans of the client. “When a new project is scheduled to start in the company, the management faces the questions “who to teach?” and how to teach?” – says Elena Britvina, marketing manager of the company “5-55″. – There are three sides to answer these questions. First, the immediate head of the division, who knows his staff and the features of the task. Secondly, an HR-manager who defines the framework of the training budget and evaluates the efficiency of investing in the development of specific people. And, finally, representatives of the contractor organization act as arbitrators: they give recommendations on the optimal design of the training plan, make adjustments both in terms of audience composition and the set of skills to be trained”.
However, in practice, it is difficult to count on an ideal implementation of this scheme. “Very often we have to face the fact that the HR service and line managers have absolutely different ideas about what to teach the staff. Let’s say, the head of the department asks for a time management course on Outlook, and the HR-manager thinks that a basic course is enough without a software application,” says Gleb Arkhangelsky, CEO of Time Organization. – At the same time, an HR-specialist usually relies on the survey data and the employee’s development profile, while the immediate supervisor knows exactly what competencies are missing in the current work.

Pavel Lelyukh, Commercial Director of IT Expert, agrees with this opinion, emphasizing that when ordering training in highly specialized disciplines, it is functional managers who can most accurately formulate the task. They have a good understanding of the topic, know what problems should be solved in the course of training, and, above all, are able to assess the level of competence of the trainer. “From such regular corporate customers as Raiffeisen Bank, Russian Railways, SIBUR, URALSIB, and RAO UES, IT managers always communicate with us, with whom it is easy to have a constructive dialogue about the content of programmes and the conditions of their implementation,” says Mr Lelukh. On the contrary, for an HR manager, as a rule, these issues are not obvious, as they lie outside his area of responsibility. However, an employee of the HR Training and Development Department can provide professional assistance in preliminary selection of training companies and take on the coordination of training conditions with the selected provider. “At Vimpelcom we have established a productive cooperation with the Personnel Department,” shares Pavel Lelukh’s experience.

The assistance of the personnel department employees is indispensable in conducting an extensive survey, for example, in organizing language training, said Mikhail Gorelik, director of the St. Petersburg office of Runov School. After all, on the one hand, it is necessary to determine the level of each person’s English proficiency, and on the other hand, it is necessary to clearly indicate the tasks of different departments and, accordingly, the nature of the skills practiced. “As a rule, without a preliminary survey the company’s management forms the task in a very specialized and narrow way, – stresses Mr. Gorelik. – The heads of a large St. Petersburg casino asked us to teach their staff a standard set of phrases to serve visitors. As it turned out later, even a simple communication with foreign customers is impossible without a deep knowledge of the basics of the language. Representatives of the school must either convince the customer to conduct methodically correct training, or not to take the order at all, if it is obvious that the training will not achieve the goal of the company”.

And what in practice?

At the organization of large-scale training at the enterprise in a complex should be solved several problems at once. First, the listenership is defined. Secondly, for each specific group the corresponding training program is selected. Thirdly, the territorial, sectoral and other features of a particular company are taken into account.

According to Elena Britvina, corporate orders have both vertical orientation, when it is necessary to train employees from junior to senior levels in parallel, and horizontal orientation, when managers of the same level are trained, but in different divisions. For example, managers of marketing, financial, technical departments took part in the large-scale training for MTS company on conclusion of contracts for IT-service, both in Moscow and in ten regional centers. In total about 900 people were trained, and it took 2.5 months to prepare and conduct the project. “There are a number of complexities to consider when implementing complex projects. Firstly, it is the territorial distribution of participants, – says Elena Britvina. – Secondly, the management of the head office, which initiates such large-scale projects, does not always clearly convey their ideas to the direct participants of the training, so often on the first day of training people wonder why they were actually gathered. And, thirdly, sometimes the program written for the Moscow audience has to be modified for reading in the regions, which is due to some lag in the level of IT-knowledge of field employees.

Training for Sberbank employees on the new standard in the provision of IT services – ISO-20000 – was conducted by IT Expert. “There was no suitable training programme in this area on the market, so we developed a customised programme specifically for the SB RF. Hundreds of people in Moscow and the regions have already been trained,” says Pavel Lelyukh. The usual training group consists of 15-20 people. That’s why regional clients are interested in conducting trainings on site, with the capital’s coach leaving for the region. “Since 2005, the number of regional orders for corporate training has increased dramatically, many of which. come from former CIS countries, in particular Ukraine and Kazakhstan,” says Mr. Lelukh.

According to Gleb Arkhangelsky, about 80% of orders received by the company “Organization of Time”, just projects of parallel training of “top” and middle managers. Situations when representatives of different divisions meet at the training are rare, but give their advantages. Thus, in Comstar representatives of the technical service and commercial department were trained in time management together, which allowed eliminating many time inconsistencies that appeared earlier in the production process. “When developing the program for PricewaterhouseCoopers, we took into account the professional specifics of the auditors: project work, frequent business trips, delegation of authority to assistants,” says Gleb Arkhangelsky. – In total, we trained 8 streams in 5 groups each. For such projects, powerful preliminary diagnostics are carried out, and typical production cases are included in the program. Of course, such training costs more than standard training”.

For a language school, the development and professional adaptation of the program for 150 people is a major project. Thus, Runov School continues to cooperate with the construction company “Mostootryad No. 19”. The main direction of work was teaching the general structure of the English language, because during the survey it turned out that most specialists already have a good command of specialized terminology, but can not use it in spoken and written speech.

Current trends

How do I train 1,000 people at a time

According to Gleb Arkhangelsky’s observations, today more and more orders are received not only from large, but also from medium-sized businesses. And these clients are not so demanding to customize their programs because they try to master basic skills. In the field of language training, Mikhail Gorelik also notes the desire of companies to improve the general level of English of all employees, rather than an in-depth study of professional terms.

According to Elena Britvina, corporate clients are becoming more demanding, they have a better understanding of the purpose and methodology of business training. “The managers started to understand that for the project to be successful, first of all, it is necessary to train the project working group so that its participants speak the same language and understand the common task”, – she says. For more detailed “sharpening” of the program to meet the needs of the customer, the company offers fundamentally new approaches to training. For example, a new product is the Workshop Workshop, where training participants do not just learn a new skill, but work together to develop a plan of further actions at the enterprise. Then training becomes a logical part of the business process.

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